In Soft Focus : Relaxed fits, Luxury Feels

In Soft Focus: Relaxed Fits, Luxury Feels

Off-duty, but never off-style. In Soft Focus is a curated collection of men’s luxury staples that blend laid-back silhouettes with elevated design. Crafted for comfort without compromising on style, this edit reimagines casual dressing through a lens of quiet sophistication.

Explore oversized hoodies, clean-cut sweatshirts, soft tailoring, and flattering joggers—each piece designed with relaxed structure and effortless versatility. Layering staples like minimalist knits and refined tees make it easy to build an understated, everyday uniform.

Complete the look with easy slides, streamlined sneakers, slouchy bags, and tonal accessories that tie it all together. It’s the definition of low-key luxury—comfortable, confident, and always considered.

Shop In Soft Focus today and step into the soft side of menswear. Exclusively at MAYFEYR.

22% Off

MAYFEYR - Emporio Armani - Coats Black - EM006732AF28007FC043

£446.00 GBP £569.00 GBP

11% Off

MAYFEYR - Emporio Armani - Coats Black - EM006736AF29202FC368

£377.00 GBP £423.00 GBP

36% Off

MAYFEYR - Brunello Cucinelli - Double Knit Cashmere Pants With Zips - M2219209GCN841

Brunello Cucinelli

Double Knit Cashmere Pants With Zips

£2,382.00 GBP £3,719.00 GBP

24% Off

MAYFEYR - Emporio Armani - Hooded Short Down Jacket - EM006732AF28007FB058

Hooded Short Down Jacket

£446.00 GBP £584.00 GBP

15% Off

MAYFEYR - Emporio Armani - Classic Hooded Coat In Black - EM006436AF29844UC001

Classic Hooded Coat In Black

£446.00 GBP £523.00 GBP

25% Off

MAYFEYR - Valentino - Tailored Silk Shirt - 9V3ABP16BHV4H3

Valentino

Tailored Silk Shirt

£1,038.00 GBP £1,376.00 GBP

21% Off

MAYFEYR - Stone Island - Hooded Zip Up Sweater - L2S155100067S0N21V0094

Hooded Zip Up Sweater

£654.00 GBP £815.00 GBP

15% Off

MAYFEYR - Emporio Armani - Capsule Coats Navy - EM006436AF29844UB109

Capsule Coats Navy

£446.00 GBP £523.00 GBP

23% Off

MAYFEYR - Ferragamo - Gancini Reversible Belt - 786324005

Ferragamo

Gancini Reversible Belt

£404.00 GBP £523.00 GBP

11% Off

MAYFEYR - Emporio Armani - Navy Ribbed Knit Zip Sweater - EM006265AF29855UB109

Navy Ribbed Knit Zip Sweater

£377.00 GBP £423.00 GBP

28% Off

MAYFEYR - Dolce & Gabbana - Alpaca Blend Prince Of Wales Pants - GP16OTFQMKDS8101

Dolce & Gabbana

Alpaca Blend Prince Of Wales Pants

£922.00 GBP £1,285.00 GBP

18% Off

MAYFEYR - Ferragamo - Reversible Gancini Belt - 785973111

Ferragamo

Reversible Gancini Belt

£392.00 GBP £477.00 GBP

30% Off

MAYFEYR - Dolce & Gabbana - Chevron Wool Blend Single Breasted Coat - G052VTFC3CXS8180

Dolce & Gabbana

Chevron Wool Blend Single Breasted Coat

£2,567.00 GBP £3,665.00 GBP

11% Off

MAYFEYR - Emporio Armani - Capsule Sweater Grey - EM006265AF29855U8122

Capsule Sweater Grey

£377.00 GBP £423.00 GBP

21% Off

MAYFEYR - Dolce & Gabbana - Velvet Pants - GP0G7TGK604N0000

Dolce & Gabbana

£746.00 GBP £946.00 GBP

14% Off

MAYFEYR - Canali - Trousers - U91606CJ06215501

Canali

£392.00 GBP £454.00 GBP

15% Off

MAYFEYR - Emporio Armani - Capsule Jackets Black - EM005607TE23228UC001

Capsule Jackets Black

£485.00 GBP £569.00 GBP

26% Off

MAYFEYR - Emporio Armani - Jackets Beige - EM000268TE23209F1053

£922.00 GBP £1,245.00 GBP

15% Off

MAYFEYR - Emporio Armani - Capsule Navy Jacket - EM005607TE23228UB109

Capsule Navy Jacket

£485.00 GBP £569.00 GBP

21% Off

MAYFEYR - Moncler - Stretch Nylon Padded Gloves - L20973A00001597S5742

Moncler

Stretch Nylon Padded Gloves

£530.00 GBP £669.00 GBP

24% Off

MAYFEYR - Emporio Armani - Navy Blazer Jacket - EM000144TE22966UB109

Navy Blazer Jacket

£442.00 GBP £584.00 GBP

22% Off

Midnight Blue Wool Blend Cardigan

Moncler

Midnight Blue Wool Blend Cardigan

£800.00 GBP £1,030.00 GBP

11% Off

MAYFEYR - Tom Ford - Suede Jude Slip On Sneaker - J1368LCL123NUWC

Tom Ford

Suede Jude Slip On Sneaker

£715.00 GBP £807.00 GBP

24% Off

Vintage Effect Denim Jeans

Prada

Vintage Effect Denim Jeans

£1,211.00 GBP £1,591.00 GBP

30% Off

MAYFEYR - Marni - Long Sleeve Shirt - CUMU0061A3UTW83900B99

Marni

Long Sleeve Shirt

£504.00 GBP £715.00 GBP

35% Off

MAYFEYR - Valentino - Caban V Detail X Coat - 9V0CJH49BP2080

Valentino

Caban V Detail X Coat

£1,806.00 GBP £2,774.00 GBP

34% Off

MAYFEYR - Casablanca - Glitch Orchid Embroidered Crochet Shirt - MSS26KW131601GLITCHORCHID

Casablanca

Glitch Orchid Embroidered Crochet Shirt

£623.00 GBP £938.00 GBP

26% Off

MAYFEYR - Casablanca - Equipe Sport Embroidered Sweatshirt - MPS25JTP29302EQUSPORT

Casablanca

Equipe Sport Embroidered Sweatshirt

£381.00 GBP £515.00 GBP

28% Off

MAYFEYR - Marni - Jackets - JUMU0223QUUTN94300N41

Marni

£1,095.00 GBP £1,522.00 GBP

39% Off

MAYFEYR - Thom Browne - Jersey Stitchexaggerated Fit V Neck Car - MKC572AY1047035

Thom Browne

Jersey Stitchexaggerated Fit V Neck Car

£1,019.00 GBP £1,660.00 GBP

49% Off

MAYFEYR - Thom Browne - Classic Crewneck Short Pullover - MKAS01A00011415

Thom Browne

Classic Crewneck Short Pullover

£992.00 GBP £1,944.00 GBP

12% Off

MAYFEYR - Zegna - Black Trousers - UII16A4TP60B09R

Zegna

£723.00 GBP £823.00 GBP

10% Off

Brown Boots

MM6 Maison Margiela

£788.00 GBP £876.00 GBP

21% Off

MAYFEYR - Mackage - Coats Black - GRAYDONZC0001

Mackage

£980.00 GBP £1,245.00 GBP

45% Off

MAYFEYR - Thom Browne - Down Filled Reversible Funnel Neck Zip - MJD091XF0962350

Thom Browne

Down Filled Reversible Funnel Neck Zip

£2,075.00 GBP £3,750.00 GBP

12% Off

Palm Angels

Logo Sweatshirt

£542.00 GBP £615.00 GBP

28% Off

MAYFEYR - Prada - Pants - UP0448SOOO6185F0008

Prada

£1,153.00 GBP £1,606.00 GBP

28% Off

MAYFEYR - Prada - Cotton Pants - UP0448SOOO6185F0002

Prada

£1,153.00 GBP £1,606.00 GBP

26% Off

MAYFEYR - Prada - Pants - SPH535SOOO6354F0102

Prada

£1,115.00 GBP £1,499.00 GBP

28% Off

MAYFEYR - Prada - Shirts - SC877SFAO19A1F0065

Prada

£1,480.00 GBP £2,052.00 GBP

27% Off

MAYFEYR - Prada - Yellow Nylon Cape - SGD236SOOO199YF0010

Prada

Yellow Nylon Cape

£2,282.00 GBP £3,105.00 GBP

23% Off

MAYFEYR - Montecore - Coats - F11MUCX102736927

Montecore

£865.00 GBP £1,122.00 GBP

31% Off

MAYFEYR - Our Legacy - Unconstructed Ceremony Blazer - M2260UCBCOABLAGAB

Our Legacy

Unconstructed Ceremony Blazer

£604.00 GBP £876.00 GBP

24% Off

MAYFEYR - Fendi - Military Green Sports Jacket - FW1492AME6F0QQ4

Fendi

Military Green Sports Jacket

£1,967.00 GBP £2,605.00 GBP

29% Off

MAYFEYR - GIORGIO ARMANI - Abito Due Pezzi In Lana - GM004619TE10043UC001

Abito Due Pezzi In Lana

£2,574.00 GBP £3,642.00 GBP

14% Off

MAYFEYR - Canali - Sweaters - C1134MK02483301

Canali

£392.00 GBP £454.00 GBP

17% Off

Garment Dyed Cotton Pants

Prada

Garment Dyed Cotton Pants

£800.00 GBP £961.00 GBP

18% Off

MAYFEYR - Prada - Garment Dyed Cotton Pants - SPH571SOOO6356F0008

Prada

Garment Dyed Cotton Pants

£826.00 GBP £1,007.00 GBP

13% Off

MAYFEYR - - Future Leather Sneakers - S57WS0554P7798H2141

Maison Margiela

Future Leather Sneakers

£915.00 GBP £1,053.00 GBP

15% Off

MAYFEYR - Brunello Cucinelli - White Cotton Shirt - MBUC40621C159

Brunello Cucinelli

White Cotton Shirt

£458.00 GBP £538.00 GBP

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