In Soft Focus : Relaxed fits, Luxury Feels

In Soft Focus: Relaxed Fits, Luxury Feels

Off-duty, but never off-style. In Soft Focus is a curated collection of men’s luxury staples that blend laid-back silhouettes with elevated design. Crafted for comfort without compromising on style, this edit reimagines casual dressing through a lens of quiet sophistication.

Explore oversized hoodies, clean-cut sweatshirts, soft tailoring, and flattering joggers—each piece designed with relaxed structure and effortless versatility. Layering staples like minimalist knits and refined tees make it easy to build an understated, everyday uniform.

Complete the look with easy slides, streamlined sneakers, slouchy bags, and tonal accessories that tie it all together. It’s the definition of low-key luxury—comfortable, confident, and always considered.

Shop In Soft Focus today and step into the soft side of menswear. Exclusively at MAYFEYR.

23% Off

MAYFEYR - Tom Ford - Black Belt - TB224LCL504S1N001

Tom Ford

£432.00 GBP £563.00 GBP

16% Off

MAYFEYR - Ferragamo - Flat Shoes Brown - 02A374789430001

Ferragamo

Flat Shoes Brown

£651.00 GBP £778.00 GBP

25% Off

MAYFEYR - Boglioli - Jackets Blue - N4302ESB47010780

Boglioli

£563.00 GBP £755.00 GBP

18% Off

Trousers Blue

Bao Bao Issey Miyake

£328.00 GBP £401.00 GBP

16% Off

MAYFEYR - Ferragamo - Flat Shoes Beige - 02A374789131004

Ferragamo

Flat Shoes Beige

£651.00 GBP £778.00 GBP

21% Off

MAYFEYR - Jacquemus - Jackets Beige - JAM00105AW00738150

Jacquemus

£497.00 GBP £632.00 GBP

23% Off

T-Shirts And Polos White

Maison Margiela

T-Shirts And Polos White

£316.00 GBP £409.00 GBP

27% Off

MAYFEYR - Emporio Armani - Jackets Brown - EM000070TE10410O6002

£409.00 GBP £563.00 GBP

15% Off

MAYFEYR - Herno - Jackets Dove Grey - PC0007ULE12456Z2600

Herno

Jackets Dove Grey

£328.00 GBP £386.00 GBP

17% Off

MAYFEYR - John Lobb - Flat Shoes Beige - B0822LL6J

John Lobb

Flat Shoes Beige

£848.00 GBP £1,025.00 GBP

30% Off

MAYFEYR - Sacai - Coats Black - 26-03928M001

Sacai

£944.00 GBP £1,356.00 GBP

12% Off

MAYFEYR - C.P.Company - Coats Black - 20CMOS056A005904G999

C.P.Company

£312.00 GBP £355.00 GBP

12% Off

MAYFEYR - Christian Louboutin - Flat Shoes Black - 1260099BK01

Christian Louboutin

Flat Shoes Black

£748.00 GBP £848.00 GBP

20% Off

MAYFEYR - Emporio Armani - Jackets Blue - EM005789AF23435UB118

£297.00 GBP £370.00 GBP

16% Off

Jeans Black

Mm6 Maison Margiela

£343.00 GBP £401.00 GBP

23% Off

Capsule Jackets Blue

Capsule Jackets Blue

£328.00 GBP £424.00 GBP

15% Off

MAYFEYR - Bao Bao Issey Miyake - Jackets Black - HP66JC21118

Bao Bao Issey Miyake

£632.00 GBP £740.00 GBP

New Arrival! 27% Off

MAYFEYR - Emporio Armani - Jackets Blue - EM000070TE10410UB094

£409.00 GBP £563.00 GBP

New Arrival! 23% Off

Men'S Shirt

Prada

£1,252.00 GBP £1,618.00 GBP

New Arrival! 30% Off

MAYFEYR - The Row - Knitted Sweater - 1256Y976AZG

The Row

Knitted Sweater

£983.00 GBP £1,395.00 GBP

New Arrival! 48% Off

Boxer

Gucci

£455.00 GBP £871.00 GBP

14% Off

MAYFEYR - Stone Island - Coats Clear Blue - L1S154100118S0A22V0024

Coats Clear Blue

£409.00 GBP £478.00 GBP

New Arrival! 22% Off

Re-Nylon Reversible Jacket

Prada

Re-Nylon Reversible Jacket

£1,522.00 GBP £1,942.00 GBP

17% Off

MAYFEYR - John Lobb - Flat Shoes Black - B0822LLHG

John Lobb

Flat Shoes Black

£848.00 GBP £1,017.00 GBP

New Arrival! 30% Off

MAYFEYR - The Row - Poplin Nilo Shirt - 1322W4280WHT

The Row

Poplin Nilo Shirt

£829.00 GBP £1,179.00 GBP

New Arrival! 15% Off

MAYFEYR - Prada - Casual Shoes - 2EG479D7CF0334

Prada

£659.00 GBP £771.00 GBP

New Arrival! 14% Off

Quilted Vest Restigo

Moncler

Quilted Vest Restigo

£736.00 GBP £856.00 GBP

New Arrival! 41% Off

Giubbini

Prada

£1,637.00 GBP £2,797.00 GBP

New Arrival! 15% Off

MAYFEYR - Boglioli - Trousers Beige - 80882QSB37540316

Boglioli

£255.00 GBP £301.00 GBP

New Arrival! 18% Off

Men'S Jackets

Moncler

£725.00 GBP £886.00 GBP

New Arrival! 47% Off

Cotton Shirt

£594.00 GBP £1,117.00 GBP

New Arrival! 20% Off

Men'S Slippers

Prada

£759.00 GBP £948.00 GBP

New Arrival! 37% Off

Swimwear & Beach Fashion

Prada

Swimwear & Beach Fashion

£517.00 GBP £817.00 GBP

New Arrival! 16% Off

Men'S Jeans

Prada

£640.00 GBP £763.00 GBP

New Arrival! 46% Off

Swim Shorts With Pa

Swim Shorts With Pa

£336.00 GBP £624.00 GBP

New Arrival! 14% Off

Linen Pants

£266.00 GBP £309.00 GBP

New Arrival! 13% Off

Cargo Pants With Pocket

Y-3

Cargo Pants With Pocket

£255.00 GBP £293.00 GBP

39% Off

T-Shirts And Polos

Gucci

T-Shirts And Polos

£467.00 GBP £763.00 GBP

New Arrival! 21% Off

White Cotton Leon T-Shirt

The Row

White Cotton Leon T-Shirt

£451.00 GBP £570.00 GBP

New Arrival! 36% Off

MAYFEYR - Loewe - Sweater - H526Y14KMX7110

Loewe

£582.00 GBP £909.00 GBP

11% Off

MAYFEYR - Gucci - Messenger Bag - 850242AAFOM1342

Gucci

GG Emblem Small Smooth Leather Crossbody - Grey

£1,441.00 GBP £1,618.00 GBP

New Arrival! 17% Off

Shorts Black

Bao Bao Issey Miyake

£366.00 GBP £440.00 GBP

34% Off

MAYFEYR - Boglioli - Jackets - N4302ESB60220330

Boglioli

£574.00 GBP £871.00 GBP

25% Off

MAYFEYR - Boglioli - Jackets Blue - N4302ESA05340775

Boglioli

£524.00 GBP £701.00 GBP

31% Off

MAYFEYR - Jacob Cohen - Jeans Blue - JULQL004081S3619V1200D

Jacob Cohen

£474.00 GBP £686.00 GBP

14% Off

MAYFEYR - Lemaire - Trousers Black - PA1102LD1055999

Lemaire

£339.00 GBP £393.00 GBP

26% Off

MAYFEYR - Givenchy - Sneakers White - BH00B5H1X4100

Givenchy

£636.00 GBP £863.00 GBP

14% Off

MAYFEYR - Lemaire - Jackets White - SH1241LD1069086

Lemaire

£339.00 GBP £393.00 GBP

New Arrival! 17% Off

MAYFEYR - Ferragamo - Backpack With Monogram - 241366TRAVEMBBLO779699NEROGRI

Ferragamo

Backpack With Monogram

£1,503.00 GBP £1,811.00 GBP

36% Off

Double-Breasted Pleated Jacket

Bao Bao Issey Miyake

Double-Breasted Pleated Jacket

£713.00 GBP £925.00 GBP

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