In Soft Focus : Relaxed fits, Luxury Feels

In Soft Focus: Relaxed Fits, Luxury Feels

Off-duty, but never off-style. In Soft Focus is a curated collection of men’s luxury staples that blend laid-back silhouettes with elevated design. Crafted for comfort without compromising on style, this edit reimagines casual dressing through a lens of quiet sophistication.

Explore oversized hoodies, clean-cut sweatshirts, soft tailoring, and flattering joggers—each piece designed with relaxed structure and effortless versatility. Layering staples like minimalist knits and refined tees make it easy to build an understated, everyday uniform.

Complete the look with easy slides, streamlined sneakers, slouchy bags, and tonal accessories that tie it all together. It’s the definition of low-key luxury—comfortable, confident, and always considered.

Shop In Soft Focus today and step into the soft side of menswear. Exclusively at MAYFEYR.

20% Off

MAYFEYR - Lemaire - Shorts Beige - PA1300LD1054201

Lemaire

£381.00 GBP £475.00 GBP

14% Off

MAYFEYR - Jacob Cohen - Jeans Blue - JUMQE004054S3756TRW62

Jacob Cohen

£294.00 GBP £340.00 GBP

23% Off

MAYFEYR - Gucci - Flat Shoes Beige - 852065AAFRR9550

Gucci

Flat Shoes Beige

£683.00 GBP £890.00 GBP

30% Off

MAYFEYR - Tom Ford - Black Belt - TB224LCL504S1N001

Tom Ford

£468.00 GBP £664.00 GBP

6% Off

Sneakers

Brunello Cucinelli

£905.00 GBP £875.00 GBP

14% Off

MAYFEYR - Ferragamo - Flat Shoes Brown - 02A374789430001

Ferragamo

Flat Shoes Brown

£660.00 GBP £769.00 GBP

34% Off

MAYFEYR - Boglioli - Jackets Blue - N4302ESB47010780

Boglioli

£607.00 GBP £913.00 GBP

16% Off

MAYFEYR - Emporio Armani - Shorts Blue - EM000598TE10410UB094

£286.00 GBP £340.00 GBP

19% Off

MAYFEYR - Golden Goose - Light Grey Sweater - GUP02711P00241260665

Light Grey Sweater

£415.00 GBP £513.00 GBP

14% Off

MAYFEYR - Ferragamo - Flat Shoes Beige - 02A374789131004

Ferragamo

Flat Shoes Beige

£660.00 GBP £769.00 GBP

29% Off

MAYFEYR - Jacquemus - Jackets Beige - JAM00105AW00738150

Jacquemus

£543.00 GBP £769.00 GBP

19% Off

T-Shirts And Polos White

Maison Margiela

T-Shirts And Polos White

£370.00 GBP £408.00 GBP

33% Off

MAYFEYR - Emporio Armani - Jackets Brown - EM000070TE10410O6002

£457.00 GBP £679.00 GBP

22% Off

MAYFEYR - Herno - Jackets Dove Grey - PC0007ULE12456Z2600

Herno

Jackets Dove Grey

£366.00 GBP £468.00 GBP

16% Off

MAYFEYR - John Lobb - Flat Shoes Beige - B0822LL6J

John Lobb

Flat Shoes Beige

£852.00 GBP £1,011.00 GBP

30% Off

MAYFEYR - Sacai - Coats Black - 26-03928M001

Sacai

£943.00 GBP £1,342.00 GBP

17% Off

MAYFEYR - C.P.Company - Coats Green - 20CMOS710A005904G610

C.P.Company

£321.00 GBP £385.00 GBP

16% Off

MAYFEYR - Emporio Armani - Coats Dove Grey - EM004952AF15384U8049

Coats Dove Grey

£286.00 GBP £340.00 GBP

19% Off

MAYFEYR - C.P.Company - Coats Black - 20CMOS056A005904G999

C.P.Company

£347.00 GBP £430.00 GBP

25% Off

MAYFEYR - Emporio Armani - Jackets Blue - EM005789AF23435UB118

£332.00 GBP £445.00 GBP

17% Off

Jeans Black

Mm6 Maison Margiela

£332.00 GBP £400.00 GBP

24% Off

MAYFEYR - Bao Bao Issey Miyake - Jackets Black - HP66JC21118

Bao Bao Issey Miyake

£679.00 GBP £898.00 GBP

16% Off

MAYFEYR - Emporio Armani - Coats Black - EM004952AF15384UC001

£286.00 GBP £340.00 GBP

10% Off

MAYFEYR - Emporio Armani - Capsule Shirts Blue - EM005495AF25156MB001

Capsule Shirts Blue

£257.00 GBP £287.00 GBP

33% Off

MAYFEYR - Emporio Armani - Jackets Blue - EM000070TE10410UB094

£457.00 GBP £679.00 GBP

23% Off

Men'S Shirt

Prada

£1,225.00 GBP £1,584.00 GBP

37% Off

MAYFEYR - The Row - Knitted Sweater - 1256Y976AZG

The Row

Knitted Sweater

£1,056.00 GBP £1,689.00 GBP

44% Off

Boxer

Gucci

£475.00 GBP £852.00 GBP

15% Off

MAYFEYR - Jacob Cohen - Trousers White - JUMP0001003S3756TRA46

Jacob Cohen

£301.00 GBP £355.00 GBP

32% Off

Re-Nylon Reversible Jacket

Prada

Re-Nylon Reversible Jacket

£1,584.00 GBP £2,345.00 GBP

16% Off

MAYFEYR - John Lobb - Flat Shoes Black - B0822LLHG

John Lobb

Flat Shoes Black

£852.00 GBP £1,011.00 GBP

16% Off

MAYFEYR - Emporio Armani - Shorts White - EM000598TE10410U0006

£286.00 GBP £340.00 GBP

35% Off

MAYFEYR - The Row - Poplin Nilo Shirt - 1322W4280WHT

The Row

Poplin Nilo Shirt

£924.00 GBP £1,425.00 GBP

19% Off

MAYFEYR - Christian Louboutin - Sneakers Beige - 1260563BG72

Christian Louboutin

£723.00 GBP £898.00 GBP

13% Off

MAYFEYR - Prada - Casual Shoes - 2EG479D7CF0334

Prada

£671.00 GBP £769.00 GBP

16% Off

Quilted Vest Restigo

Moncler

Quilted Vest Restigo

£713.00 GBP £845.00 GBP

41% Off

Giubbini

Prada

£1,602.00 GBP £2,737.00 GBP

15% Off

Casual Shoes

Prada

£739.00 GBP £867.00 GBP

28% Off

Men'S Jackets

Moncler

£773.00 GBP £1,071.00 GBP

29% Off

Men'S Slippers

Prada

£811.00 GBP £1,146.00 GBP

37% Off

Swimwear & Beach Fashion

Prada

Swimwear & Beach Fashion

£506.00 GBP £800.00 GBP

25% Off

Men'S Jeans

Prada

£698.00 GBP £928.00 GBP

14% Off

MAYFEYR - Marine Serre - Sweaters Black - MST015BCJER0013BK99

£294.00 GBP £340.00 GBP

21% Off

Linen Pants

£325.00 GBP £377.00 GBP

29% Off

White Cotton Leon T-Shirt

The Row

White Cotton Leon T-Shirt

£490.00 GBP £686.00 GBP

13% Off

MAYFEYR - Finamore 1925 Napoli - Clear Blue Shirts - C023914

Finamore 1925 Napoli

Clear Blue Shirts

£283.00 GBP £325.00 GBP

24% Off

MAYFEYR - Gucci - Messenger Bag - 850242AAFOM1342

Gucci

GG Emblem Small Smooth Leather Crossbody - Grey

£1,225.00 GBP £1,606.00 GBP

18% Off

Casual Shoes

Prada

£720.00 GBP £875.00 GBP

15% Off

MAYFEYR - Jacob Cohen - Trousers Beige - JUMP0001003S3756TRC99

Jacob Cohen

£301.00 GBP £355.00 GBP

21% Off

Sneakers Black

Prada

£751.00 GBP £845.00 GBP

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