In Soft Focus : Relaxed fits, Luxury Feels

In Soft Focus: Relaxed Fits, Luxury Feels

Off-duty, but never off-style. In Soft Focus is a curated collection of men’s luxury staples that blend laid-back silhouettes with elevated design. Crafted for comfort without compromising on style, this edit reimagines casual dressing through a lens of quiet sophistication.

Explore oversized hoodies, clean-cut sweatshirts, soft tailoring, and flattering joggers—each piece designed with relaxed structure and effortless versatility. Layering staples like minimalist knits and refined tees make it easy to build an understated, everyday uniform.

Complete the look with easy slides, streamlined sneakers, slouchy bags, and tonal accessories that tie it all together. It’s the definition of low-key luxury—comfortable, confident, and always considered.

Shop In Soft Focus today and step into the soft side of menswear. Exclusively at MAYFEYR.

27% Off

Oversized Cotton Vest

Oversized Cotton Vest

£449.00 GBP £604.00 GBP

25% Off

Pastro Jacket

Jacquemus

£595.00 GBP £769.00 GBP

28% Off

Cotton Denim Jeans

Dolce & Gabbana

Cotton Denim Jeans

£581.00 GBP £807.00 GBP

38% Off

Kardiff shirt

The Row

£886.00 GBP £1,440.00 GBP

27% Off

Steven T-shirt

The Row

£453.00 GBP £619.00 GBP

31% Off

Striped Cotton T-Shirt

Versace

Striped Cotton T-Shirt

£528.00 GBP £762.00 GBP

32% Off

Mouliné Knit Polo Shirt

Versace

Mouliné Knit Polo Shirt

£762.00 GBP £1,124.00 GBP

29% Off

Vintage Shibuya Jeans

Versace

Vintage Shibuya Jeans

£560.00 GBP £790.00 GBP

18% Off

POLO "MOLAR"

Dries Van Noten

£468.00 GBP £573.00 GBP

19% Off

Carltone Shirt

Dries Van Noten

£483.00 GBP £596.00 GBP

14% Off

Croom Shirt

Dries Van Noten

£419.00 GBP £490.00 GBP

14% Off

BLAZER "BALTO"

Dries Van Noten

£860.00 GBP £996.00 GBP

14% Off

Trench Rankles

Dries Van Noten

£860.00 GBP £996.00 GBP

43% Off

Cotton Poplin Texture Shirt

Balenciaga

Cotton Poplin Texture Shirt

£664.00 GBP £1,161.00 GBP

13% Off

Belt Hooks

Ferragamo

£415.00 GBP £475.00 GBP

35% Off

Shorts in wool blend

Gucci

Shorts in wool blend

£573.00 GBP £882.00 GBP

27% Off

SANDALS

£694.00 GBP £950.00 GBP

38% Off

Silk Shirt

£773.00 GBP £1,252.00 GBP

19% Off

ALABAMA

Alexander Mcqueen

£693.00 GBP £792.00 GBP

12% Off

Alexander Mcqueen

£306.00 GBP £347.00 GBP

25% Off

Cropped Jeans with Print

Alexander Mcqueen

Cropped Jeans with Print

£664.00 GBP £890.00 GBP

24% Off

Silk and Cotton Pants

Silk and Cotton Pants

£683.00 GBP £898.00 GBP

44% Off

Cashmere Sweater

Cashmere Sweater

£1,056.00 GBP £1,855.00 GBP

40% Off

Sweatshirts

Gucci

£886.00 GBP £1,486.00 GBP

33% Off

Gucci

Trousers with Logo

£573.00 GBP £860.00 GBP

44% Off

Cashmere and Wool Sweater

Gucci

Cashmere and Wool Sweater

£1,263.00 GBP £2,247.00 GBP

28% Off

Hoodie

Alexander Mcqueen

£886.00 GBP £1,237.00 GBP

11% Off

Alexander Mcqueen

Skull Logo T-Shirt

£370.00 GBP £415.00 GBP

17% Off

Sunglasses

Alexander Mcqueen

£306.00 GBP £370.00 GBP

26% Off

Double-Breasted Jacket

Alexander Mcqueen

Double-Breasted Jacket

£1,470.00 GBP £1,991.00 GBP

36% Off

Denim Pants With Label

Gucci

Denim Pants With Label

£649.00 GBP £1,011.00 GBP

23% Off

Fireman Chelsea Boot

Fireman Chelsea Boot

£999.00 GBP £1,297.00 GBP

34% Off

Turtleneck Sweater

Turtleneck Sweater

£592.00 GBP £898.00 GBP

29% Off

Jersey with Solarised Flower Print

Alexander Mcqueen

Jersey with Solarised Flower Print

£773.00 GBP £1,086.00 GBP

43% Off

Jacket with Pouch

Jacket with Pouch

£1,112.00 GBP £1,953.00 GBP

42% Off

TROUSER

Gucci

£999.00 GBP £1,712.00 GBP

46% Off

Velvet Sweatshirt

Balenciaga

Velvet Sweatshirt

£1,301.00 GBP £2,428.00 GBP

35% Off

Pants with Embroidery

Gucci

Pants with Embroidery

£619.00 GBP £950.00 GBP

41% Off

Cotton Fabric Pants with Inserts

Gucci

Cotton Fabric Pants with Inserts

£943.00 GBP £1,599.00 GBP

27% Off

Cigarette Trousers

Alexander Mcqueen

Cigarette Trousers

£724.00 GBP £988.00 GBP

40% Off

Nylon Folding Trench Coat

Nylon Folding Trench Coat

£1,169.00 GBP £1,953.00 GBP

33% Off

Cappuccino Cotton Bermuda Shorts

Alexander Mcqueen

Cappuccino Cotton Bermuda Shorts

£630.00 GBP £935.00 GBP

42% Off

Cashmere Pants

Gucci

£999.00 GBP £1,712.00 GBP

17% Off

Alexander Mcqueen

Graffiti Logo Shirt

£434.00 GBP £521.00 GBP

29% Off

Alexander Mcqueen

Jacket With Logo

£920.00 GBP £1,290.00 GBP

35% Off

Five Pocket Jeans

Alexander Mcqueen

Five Pocket Jeans

£585.00 GBP £898.00 GBP

34% Off

Single-Breasted Suit Jacket

Alexander Mcqueen

Single-Breasted Suit Jacket

£1,715.00 GBP £2,594.00 GBP

47% Off

Oversize Fit Shirt

Balenciaga

Oversize Fit Shirt

£717.00 GBP £1,350.00 GBP

24% Off

Drawstring-hem cotton trousers

Alexander Mcqueen

Drawstring-hem cotton trousers

£604.00 GBP £792.00 GBP

40% Off

Short Pants

Gucci

£811.00 GBP £1,350.00 GBP

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