In Soft Focus : Relaxed fits, Luxury Feels

In Soft Focus: Relaxed Fits, Luxury Feels

Off-duty, but never off-style. In Soft Focus is a curated collection of men’s luxury staples that blend laid-back silhouettes with elevated design. Crafted for comfort without compromising on style, this edit reimagines casual dressing through a lens of quiet sophistication.

Explore oversized hoodies, clean-cut sweatshirts, soft tailoring, and flattering joggers—each piece designed with relaxed structure and effortless versatility. Layering staples like minimalist knits and refined tees make it easy to build an understated, everyday uniform.

Complete the look with easy slides, streamlined sneakers, slouchy bags, and tonal accessories that tie it all together. It’s the definition of low-key luxury—comfortable, confident, and always considered.

Shop In Soft Focus today and step into the soft side of menswear. Exclusively at MAYFEYR.

Moncler

Silk & Cotton Knit T-Shirt

£472.00 GBP £551.00 GBP

50% Off

Cotton Gabardine Trousers

Valentino

Cotton Gabardine Trousers

£630.00 GBP £1,259.00 GBP

50% Off

Cotton Gabardine Trousers

Valentino

Cotton Gabardine Trousers

£630.00 GBP £1,259.00 GBP

27% Off

Inlaid Jacquard Turtleneck Sweater

Etro

Inlaid Jacquard Turtleneck Sweater

£502.00 GBP £686.00 GBP

27% Off

Medusa Rock

Versace

£374.00 GBP £460.00 GBP

33% Off

Polo Shirt With Signature Vlogo

Valentino

Polo Shirt With Signature Vlogo

£487.00 GBP £694.00 GBP

41% Off

T-Shirt E Polo Blu

Valentino

T-Shirt E Polo Blu

£441.00 GBP £679.00 GBP

45% Off

Chat de la Maison T-Shirts Red

Valentino

Chat de la Maison T-Shirts Red

£464.00 GBP £634.00 GBP

22% Off

Red Crewneck T-Shirt with VLogo on the Front in Cotton

Valentino

Red Crewneck T-Shirt with VLogo on the Front in Cotton

£408.00 GBP £521.00 GBP

50% Off

Felpe

Valentino

£743.00 GBP £1,486.00 GBP

50% Off

Men's Sweatshirts

Valentino

Men's Sweatshirts

£562.00 GBP £1,124.00 GBP

50% Off

Men's Striped Wool Sweater

Valentino

Men's Striped Wool Sweater

£739.00 GBP £1,478.00 GBP

49% Off

Navy and Red Wool V-Pattern Cardigan

Valentino

Navy and Red Wool V-Pattern Cardigan

£1,041.00 GBP £2,043.00 GBP

50% Off

Quilted Nylon VLogo Jacket

Valentino

Quilted Nylon VLogo Jacket

£1,116.00 GBP £2,232.00 GBP

49% Off

Men's Outerwears

Valentino

Men's Outerwears

£1,885.00 GBP £3,732.00 GBP

50% Off

Camicie

Valentino

£408.00 GBP £815.00 GBP

29% Off

Men's T-Shirts

Valentino

£411.00 GBP £581.00 GBP

50% Off

Wool Sweater

Valentino

£852.00 GBP £1,704.00 GBP

37% Off

Garavani T-Shirts And Polos

Valentino

Garavani T-Shirts And Polos

£359.00 GBP £566.00 GBP

35% Off

Garavani T-Shirts And Polos

Valentino

Garavani T-Shirts And Polos

£441.00 GBP £679.00 GBP

28% Off

Small Veneto Black

Veneto Small Lambskin Crossbody - Black

£1,960.00 GBP £2,707.00 GBP

32% Off

Large Belt Bag White

Gucci

Large GG Nylon Jacquard Belt Bag - White

£747.00 GBP £1,094.00 GBP

14% Off

Versace

Medusa Logo T-Shirt

£362.00 GBP £420.00 GBP

27% Off

Pouches

Burberry

Equestrian Knight Design Medium Calf Leather Pouch - Black

£625.00 GBP £860.00 GBP

18% Off

Pierre Cotton-linen Pants In Blue

Officine Generale

Pierre Cotton-linen Pants In Blue

£279.00 GBP £340.00 GBP

31% Off

Jackets Blue

Officine Generale

£408.00 GBP £588.00 GBP

31% Off

Jackets Blue

Officine Generale

£422.00 GBP £611.00 GBP

10% Off

Dark Blue Bermuda Shorts

Officine Generale

Dark Blue Bermuda Shorts

£257.00 GBP £287.00 GBP

10% Off

Shirts Blue

Officine Generale

£257.00 GBP £287.00 GBP

10% Off

Shirts Green

Officine Generale

£257.00 GBP £287.00 GBP

18% Off

Shirts Grey

Officine Generale

£279.00 GBP £340.00 GBP

15% Off

T-shirts and Polos White

Officine Generale

T-shirts and Polos White

£264.00 GBP £310.00 GBP

14% Off

Shirts Blue

Officine Generale

£272.00 GBP £317.00 GBP

38% Off

Travia Quilted Card Wallet in Crushed Leather

MCM

Travia Quilted Card Wallet in Crushed Leather

£521.00 GBP £845.00 GBP

38% Off

Wallets Black

MCM

£419.00 GBP £679.00 GBP

31% Off

Hats Grey

MCM

£272.00 GBP £392.00 GBP

23% Off

Hoodie

Etro

£423.00 GBP £551.00 GBP

26% Off

Zip Sweatshirt

Etro

£483.00 GBP £649.00 GBP

35% Off

Easy Fit Jeans

Etro

£426.00 GBP £656.00 GBP

27% Off

Worker Trousers

Etro

Worker Trousers

£502.00 GBP £686.00 GBP

31% Off

Pegasus Shirt

Etro

£653.00 GBP £950.00 GBP

28% Off

Wool Vest

Etro

£539.00 GBP £747.00 GBP

28% Off

Vest with Stripe Pattern

Etro

Vest with Stripe Pattern

£539.00 GBP £747.00 GBP

31% Off

Embroidered Shirt

Etro

Embroidered Shirt

£622.00 GBP £898.00 GBP

35% Off

Printed Silk Shirt

Etro

Printed Silk Shirt

£577.00 GBP £890.00 GBP

26% Off

Printed Silk Shirt

Etro

Printed Silk Shirt

£483.00 GBP £649.00 GBP

18% Off

Board Shorts

Maison Kitsuné

£234.00 GBP £287.00 GBP

10% Off

Jog Pants

Kenzo

£257.00 GBP £287.00 GBP

21% Off

Trousers Beige

Paul Smith

£268.00 GBP £340.00 GBP

11% Off

Shirts

Paul Smith

£242.00 GBP £272.00 GBP

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