In Soft Focus : Relaxed fits, Luxury Feels

In Soft Focus: Relaxed Fits, Luxury Feels

Off-duty, but never off-style. In Soft Focus is a curated collection of men’s luxury staples that blend laid-back silhouettes with elevated design. Crafted for comfort without compromising on style, this edit reimagines casual dressing through a lens of quiet sophistication.

Explore oversized hoodies, clean-cut sweatshirts, soft tailoring, and flattering joggers—each piece designed with relaxed structure and effortless versatility. Layering staples like minimalist knits and refined tees make it easy to build an understated, everyday uniform.

Complete the look with easy slides, streamlined sneakers, slouchy bags, and tonal accessories that tie it all together. It’s the definition of low-key luxury—comfortable, confident, and always considered.

Shop In Soft Focus today and step into the soft side of menswear. Exclusively at MAYFEYR.

38% Off

MAYFEYR - Etro - Pure Wool Jacket - MRCA007699SA216

Etro

Pure Wool Jacket

HK$10,000 HK$15,700

32% Off

MAYFEYR - Brunello Cucinelli - Cashmere Jacket - ML8968J02

Brunello Cucinelli

Cashmere Jacket

HK$23,400 HK$34,500

32% Off

MAYFEYR - Brunello Cucinelli - Waterproof Jacket - MV4086007

Brunello Cucinelli

Waterproof Jacket

HK$22,700 HK$33,600

21% Off

MAYFEYR - Brunello Cucinelli - Cotton Zip Sweatshirt - MM8319072G

Brunello Cucinelli

Cotton Zip Sweatshirt

HK$8,810 HK$11,170

19% Off

MAYFEYR - Prada - Virgin Wool Sweater - UMB049SWMO1W4X

Prada

Virgin Wool Sweater

HK$11,089 HK$13,700

22% Off

MAYFEYR - Our Legacy - Vast Shirt Cloud Breezey Cotton - M2262VIC

Our Legacy

Vast Shirt Cloud Breezey Cotton

HK$3,410 HK$4,370

22% Off

MAYFEYR - Dolce & Gabbana - Suede Loafers - A50739AS707

Dolce & Gabbana

HK$6,250 HK$7,630

30% Off

MAYFEYR - Brunello Cucinelli - Cashmere Down Jacket - MM4701823

Brunello Cucinelli

Cashmere Down Jacket

HK$37,790 HK$54,287

18% Off

Jil Sander

Crew-Neck Cotton T-Shirt With Printed Logo

HK$2,840 HK$3,460

34% Off

MAYFEYR - Marni - Pablo Sneakers - SNZU002002P7226

Marni

HK$5,750 HK$6,090

29% Off

Givenchy

Logo Cotton T-Shirt

HK$3,050 HK$4,300

14% Off

MAYFEYR - Dsquared2 - Printed T-Shirt - S74GD1529D20108

Dsquared2

Printed T-Shirt

HK$2,530 HK$2,940

29% Off

MAYFEYR - Valentino - Shirt With An All-Over Papier Floral - 8V0AA111BGU

Valentino

Shirt With An All-Over Papier Floral

HK$5,730 HK$8,040

29% Off

MAYFEYR - Thom Browne - Zipped Bomber Jacket - MJT569AJ0242

Thom Browne

Zipped Bomber Jacket

HK$14,600 HK$20,510

38% Off

MAYFEYR - Brunello Cucinelli - Lightweight Denim Pants With Drawstring And Double Pleats - MH263E1710

Brunello Cucinelli

Lightweight Denim Pants With Drawstring And Double Pleats

HK$7,060 HK$11,180

29% Off

MAYFEYR - Valentino - Cotton Jersey Crewneck Sweatshirt - 8V0MF28RBHH

Valentino

Cotton Jersey Crewneck Sweatshirt

HK$5,730 HK$8,040

38% Off

MAYFEYR - Brunello Cucinelli - Cotton Sweater With A High Neckline - M29400104

Brunello Cucinelli

Cotton Sweater With A High Neckline

HK$7,600 HK$11,660

31% Off

MAYFEYR - Sacai - Cotton Typewriter Jacket - 2603921M

Sacai

Cotton Typewriter Jacket

HK$7,300 HK$10,100

38% Off

MAYFEYR - Brunello Cucinelli - Deconstructed Single-Breasted Jacket In Mélange Linen - MB4307BTD

Brunello Cucinelli

Deconstructed Single-Breasted Jacket In Mélange Linen

HK$18,200 HK$29,420

33% Off

MAYFEYR - Brunello Cucinelli - English Knit Jacket - MPCLF2053

Brunello Cucinelli

English Knit Jacket

HK$44,180 HK$66,000

29% Off

MAYFEYR - Prada - Cotton Shirt With Floral Print - UCS414SUMO19GU

Prada

Cotton Shirt With Floral Print

HK$9,400 HK$13,230

20% Off

MAYFEYR - Valentino - Signature Vlogo Loafers - 8Y2S0J68MIL

Valentino

Signature Vlogo Loafers

HK$7,250 HK$9,060

23% Off

MAYFEYR - Versace - Leather Loafers - 10135921A09912

Versace

Leather Loafers

HK$6,550 HK$8,010

27% Off

MAYFEYR - Thom Browne - Piqué Long-Sleeve Polo - MJP234AJ0248

Thom Browne

Piqué Long-Sleeve Polo

HK$6,530 HK$8,930

27% Off

4-Bar Cotton Jersey T-Shirt

Thom Browne

4-Bar Cotton Jersey T-Shirt

HK$4,740 HK$5,080

28% Off

MAYFEYR - The Row - Black Canvas Tori Shopping Bag - W2115MW012BBLCS

The Row

Tori Canvas Tote - Black

HK$13,710 HK$18,920

38% Off

MAYFEYR - Brunello Cucinelli - Single-Breasted Suit With Peak Lapels - M032PLDWH

Brunello Cucinelli

Single-Breasted Suit With Peak Lapels

HK$24,500 HK$39,570

38% Off

MAYFEYR - Marni - Pleated Pants With An Elasticated Waistband - PUMU0332U0UTW839

Marni

Pleated Pants With An Elasticated Waistband

HK$6,000 HK$8,980

25% Off

MAYFEYR - Balmain - Tweed Buttoned Jacket - HH1TH890XM07

Balmain

Tweed Buttoned Jacket

HK$14,860 HK$19,850

14% Off

MAYFEYR - Givenchy - Leather Mules - BH302NH1XM

Givenchy

HK$5,670 HK$6,620

24% Off

MAYFEYR - Valentino - Jiggie Loafers - 8Y2S0M92MFK

Valentino

HK$8,900 HK$11,710

24% Off

MAYFEYR - Brunello Cucinelli - Reversed Calfskin Sneakers - MZUPIGZ334

Brunello Cucinelli

Reversed Calfskin Sneakers

HK$7,600 HK$10,040

16% Off

MAYFEYR - Gucci - Technical Jersey Zip Jacket - 836452XJHEM

Gucci

Technical Jersey Zip Jacket

HK$14,500 HK$17,310

33% Off

MAYFEYR - Brunello Cucinelli - Cotton T-Shirt - M29805200

Brunello Cucinelli

HK$4,750 HK$7,100

27% Off

MAYFEYR - Amiri - Drawstring Denim Shorts - AM326SO001

Amiri

Drawstring Denim Shorts

HK$4,850 HK$6,620

34% Off

MAYFEYR - Brunello Cucinelli - Nylon Hooded Jacket - MV4061823

Brunello Cucinelli

Nylon Hooded Jacket

HK$31,630 HK$47,690

28% Off

MAYFEYR - Brunello Cucinelli - Monochrome Hoodie - MM8319069G

Brunello Cucinelli

Monochrome Hoodie

HK$9,384 HK$12,953

35% Off

MAYFEYR - Thom Browne - Intarsia Cable-Knit V-Neck Sweater - MKA581AY3014

Thom Browne

Intarsia Cable-Knit V-Neck Sweater

HK$8,700 HK$11,670

18% Off

MAYFEYR - Prada - Re-Nylon Sneakers - 2EE444FG0003LNW

Prada

Re-Nylon Sneakers

HK$7,250 HK$8,860

18% Off

MAYFEYR - Prada - Suede Loafers - 2DG166FG000103

Prada

HK$7,250 HK$8,860

47% Off

MAYFEYR - Brunello Cucinelli - Ribbed Cardigan - MNI708606

Brunello Cucinelli

Ribbed Cardigan

HK$11,620 HK$18,230

37% Off

MAYFEYR - Brunello Cucinelli - Garment-Dyed Denim Pants - M237PO1090

Brunello Cucinelli

Garment-Dyed Denim Pants

HK$5,730 HK$8,730

34% Off

MAYFEYR - Brunello Cucinelli - Cotton Jogging Shorts - MW8633242G

Brunello Cucinelli

Cotton Jogging Shorts

HK$5,520 HK$8,330

28% Off

MAYFEYR - Brunello Cucinelli - Corduroy Drawstring Pants - M279NE1710

Brunello Cucinelli

Corduroy Drawstring Pants

HK$7,350 HK$10,140

21% Off

MAYFEYR - Moschino - Printed Organic Cotton Sweatshirt - 261ZZA17130228

Moschino

Printed Organic Cotton Sweatshirt

HK$3,000 HK$3,810

30% Off

MAYFEYR - Valentino - Collared Jacket - 8V0CIP79BFB

Valentino

Collared Jacket

HK$13,550 HK$19,340

34% Off

MAYFEYR - Church's - Rother Loafer - EDB159FG000009AIO

Church's

HK$7,450 HK$8,350

24% Off

MAYFEYR - Marni - Fussbett Mules - SBMR000600P4122

Marni

HK$5,850 HK$6,870

31% Off

MAYFEYR - Thom Browne - Typewriter Cloth Utility Chino Shorts - MTU352WF0576

Thom Browne

Typewriter Cloth Utility Chino Shorts

HK$4,629 HK$6,700

27% Off

MAYFEYR - Gucci - Cotton Trousers - 853492ZAQH5

Gucci

Cotton Trousers

HK$7,100 HK$9,670

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