In Soft Focus : Relaxed fits, Luxury Feels

In Soft Focus: Relaxed Fits, Luxury Feels

Off-duty, but never off-style. In Soft Focus is a curated collection of men’s luxury staples that blend laid-back silhouettes with elevated design. Crafted for comfort without compromising on style, this edit reimagines casual dressing through a lens of quiet sophistication.

Explore oversized hoodies, clean-cut sweatshirts, soft tailoring, and flattering joggers—each piece designed with relaxed structure and effortless versatility. Layering staples like minimalist knits and refined tees make it easy to build an understated, everyday uniform.

Complete the look with easy slides, streamlined sneakers, slouchy bags, and tonal accessories that tie it all together. It’s the definition of low-key luxury—comfortable, confident, and always considered.

Shop In Soft Focus today and step into the soft side of menswear. Exclusively at MAYFEYR.

23% Off

Shirts Yellow

Paul Smith

HK$2,870 HK$3,730

29% Off

Signature Stripe Wool Sweater

Paul Smith

Signature Stripe Wool Sweater

HK$4,050 HK$5,730

29% Off

MultiColour Shirts

Paul Smith

MultiColour Shirts

HK$4,050 HK$5,730

14% Off

Flat Shoes Blue

Brunello Cucinelli

Flat Shoes Blue

HK$7,650 HK$8,900

20% Off

Coats Green

HK$5,320 HK$6,640

16% Off

Sneakers Grey

Brunello Cucinelli

HK$8,150 HK$8,200

New Arrival! 20% Off

Shirts Blue

HK$3,450 HK$4,300

New Arrival! 31% Off

Cotton Shirt

Thom Browne

HK$3,500 HK$5,060

22% Off

Long Sleeves 4-Bar Tee

Thom Browne

Long Sleeves 4-Bar Tee

HK$4,450 HK$5,730

New Arrival! 25% Off

Cotton Polo Shirt

Thom Browne

Cotton Polo Shirt

HK$3,930 HK$5,260

25% Off

Pink Cotton Polo Shirt

Thom Browne

Pink Cotton Polo Shirt

HK$3,930 HK$5,260

25% Off

Light Grey Polo

Thom Browne

Light Grey Polo

HK$3,930 HK$5,270

25% Off

Men's T-shirt

Thom Browne

HK$3,930 HK$5,260

25% Off

Jackets Dove Grey

Herno

Jackets Dove Grey

HK$4,400 HK$5,880

26% Off

Jeans Blue

HK$3,450 HK$4,680

14% Off

Jeans Blue

HK$2,640 HK$3,060

23% Off

Shirts Orange

Paul Smith

HK$2,870 HK$3,730

25% Off

Beige Leather Small Cannolo Shoulder Bag

Jil Sander

Beige Leather Small Cannolo Shoulder Bag

HK$9,680 HK$12,890

24% Off

Brown Suede Antibes Crossbody Bag

Valentino

Antibes Medium Suede Shoulder Bag - Testa Di Moro

HK$13,500 HK$17,800

38% Off

Antibes Suede Shoulder Bag

Valentino

Antibes Medium Suede Shoulder Bag - Havana Beige

HK$10,300 HK$16,480

New Arrival! 21% Off

Slim Fit Denim Jeans Light Grey

Jacob Cohen

Slim Fit Denim Jeans Light Grey

HK$2,650 HK$3,340

New Arrival! 13% Off

Lyocell Pique Polo Shirt In White

Tom Ford

Lyocell Pique Polo Shirt In White

HK$2,710 HK$2,900

13% Off

T-shirts and Polos Yellow

Tom Ford

T-shirts and Polos Yellow

HK$2,510 HK$2,900

21% Off

Sneakers Silver

Sneakers Silver

HK$4,750 HK$6,050

12% Off

Cotton Blend Polo Shirt

Tom Ford

Cotton Blend Polo Shirt

HK$2,550 HK$2,900

24% Off

Clear Blue T-shirts and Polos

Tom Ford

Clear Blue T-shirts and Polos

HK$2,700 HK$3,530

New Arrival! 16% Off

T-shirts and Polos Black

Tom Ford

T-shirts and Polos Black

HK$2,498 HK$2,845

18% Off

Clear Blue T-shirts and Polos

Tom Ford

Clear Blue T-shirts and Polos

HK$3,020 HK$3,690

New Arrival! 20% Off

Sneakers White

Tom Ford

HK$7,000 HK$7,700

17% Off

Coats Black

Icecream

HK$2,620 HK$3,150

New Arrival! 26% Off

Plisse Knit Sweater

Bao Bao Issey Miyake

Plisse Knit Sweater

HK$2,780 HK$3,770

12% Off

Leather Boots Brown

Autry

Leather Boots Brown

HK$2,360 HK$2,670

45% Off

Knitted Sweater

Loewe

Knitted Sweater

HK$5,800 HK$10,520

24% Off

Hooded Leather Jacket

Loewe

Hooded Leather Jacket

HK$32,990 HK$43,220

New Arrival! 24% Off

Anagram Shirt

Loewe

HK$9,400 HK$10,060

23% Off

Sweaters Brown – La Vita Blooms

Filson

Sweaters Brown – La Vita Blooms

HK$2,930 HK$3,820

New Arrival! 18% Off

Knitted Sweater

Loewe

Knitted Sweater

HK$4,630 HK$5,650

47% Off

Albers Bowling Shirt

Loewe

Albers Bowling Shirt

HK$9,550 HK$18,170

22% Off

Wool Drawstring Trousers

LOEWE

Wool Drawstring Trousers

HK$6,700 HK$8,640

23% Off

Anagram Wool Blend Jacket

Loewe

Anagram Wool Blend Jacket

HK$14,800 HK$19,230

26% Off

men's jackets

Loewe

HK$12,700 HK$17,210

29% Off

Men's Jackets

Loewe

HK$16,300 HK$22,890

26% Off

Men's Jackets

Loewe

HK$13,330 HK$18,070

38% Off

Black Wool And Cashmere Blend Hooded Coat

Loewe

Black Wool And Cashmere Blend Hooded Coat

HK$23,280 HK$37,290

43% Off

Jackets Beige

Maison Margiela

HK$10,300 HK$18,070

14% Off

Sweaters Blue

Maison Kitsuné

HK$2,370 HK$2,770

25% Off

Sweaters Black

Maison Kitsuné

HK$2,640 HK$3,530

11% Off

Fox Head Wool Crewneck Sweater - Black

Maison Kitsuné

Fox Head Wool Crewneck Sweater - Black

HK$2,210 HK$2,480

21% Off

Sweaters Beige

Maison Kitsuné

HK$2,790 HK$3,530

23% Off

Sweaters Beige

Maison Kitsuné

HK$3,170 HK$3,730

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