In Soft Focus : Relaxed fits, Luxury Feels

In Soft Focus: Relaxed Fits, Luxury Feels

Off-duty, but never off-style. In Soft Focus is a curated collection of men’s luxury staples that blend laid-back silhouettes with elevated design. Crafted for comfort without compromising on style, this edit reimagines casual dressing through a lens of quiet sophistication.

Explore oversized hoodies, clean-cut sweatshirts, soft tailoring, and flattering joggers—each piece designed with relaxed structure and effortless versatility. Layering staples like minimalist knits and refined tees make it easy to build an understated, everyday uniform.

Complete the look with easy slides, streamlined sneakers, slouchy bags, and tonal accessories that tie it all together. It’s the definition of low-key luxury—comfortable, confident, and always considered.

Shop In Soft Focus today and step into the soft side of menswear. Exclusively at MAYFEYR.

25% Off

MAYFEYR - Brioni - Black Leather Braided Belt - OBMT0LOE7361000

Brioni

Black Leather Braided Belt

£525.00 GBP £702.00 GBP

24% Off

MAYFEYR - Brioni - Brown Suede Leather Belt - OBMH0LOC7142000

Brioni

Brown Suede Leather Belt

£505.00 GBP £663.00 GBP

14% Off

MAYFEYR - Dolce & Gabbana - Ribbed Virgin Wool Scarf - GXK64ZJDVN6N0000

Dolce & Gabbana

Ribbed Virgin Wool Scarf

£451.00 GBP £525.00 GBP

25% Off

MAYFEYR - Brioni - Belts Navy - OBLS0LPD7314000

Brioni

£451.00 GBP £602.00 GBP

25% Off

MAYFEYR - Brioni - Navy Pebbled Leather Belt - OBKS0LPC7164000

Brioni

Navy Pebbled Leather Belt

£478.00 GBP £640.00 GBP

27% Off

MAYFEYR - Brioni - Belts Brown - OBKS0LOD7372000

Brioni

£513.00 GBP £702.00 GBP

11% Off

MAYFEYR - Brioni - Gloves White - O5SR0LPB7129000

Brioni

£317.00 GBP £355.00 GBP

18% Off

MAYFEYR - Brioni - Cashmere Beanie - O4M80LOCK269700

Brioni

Cashmere Beanie

£454.00 GBP £555.00 GBP

18% Off

MAYFEYR - Brioni - Navy Cashmere Beanie - O4M80LOCK264000

Brioni

Navy Cashmere Beanie

£454.00 GBP £555.00 GBP

12% Off

Brioni

Blue Logo Baseball Cap

£401.00 GBP £455.00 GBP

32% Off

MAYFEYR - Thom Browne - Rectangular Sunglasses In Titanium - UES945AG0001035

Thom Browne

Rectangular Sunglasses In Titanium

£482.00 GBP £710.00 GBP

16% Off

MAYFEYR - Brioni - Navy Hat - O4910MOC3344000

Brioni

£417.00 GBP £494.00 GBP

16% Off

MAYFEYR - Brioni - Navy Baseball Cap - O42B0LPD4024000

Brioni

Navy Baseball Cap

£417.00 GBP £494.00 GBP

14% Off

MAYFEYR - Brioni - Hats Grey - O42A0LPA9061500

Brioni

£340.00 GBP £394.00 GBP

10% Off

MAYFEYR - Brioni - Navy Hat - O41P0LPA9064141

Brioni

£340.00 GBP £378.00 GBP

21% Off

MAYFEYR - Brioni - Beige Cashmere Scarf - O3MJ0LOCK269700

Brioni

Beige Cashmere Scarf

£478.00 GBP £602.00 GBP

14% Off

MAYFEYR - Brioni - Light Blue Embroidered Scarf - O3IE00OE3244910

Brioni

Light Blue Embroidered Scarf

£390.00 GBP £455.00 GBP

21% Off

MAYFEYR - Brioni - Cashmere Scarf Navy - O3MJ0LOCK264000

Brioni

Cashmere Scarf Navy

£478.00 GBP £602.00 GBP

18% Off

MAYFEYR - Brioni - Beige And Grey Felted Scarf - O3IE00OE3241495

Brioni

Beige And Grey Felted Scarf

£374.00 GBP £455.00 GBP

11% Off

MAYFEYR - Brioni - Beige Jacquard Scarf - O3HA00PDA659600

Brioni

Beige Jacquard Scarf

£386.00 GBP £432.00 GBP

11% Off

MAYFEYR - Brioni - Navy Scarf - O3HA00PDA654500

Brioni

£386.00 GBP £432.00 GBP

16% Off

MAYFEYR - Brunello Cucinelli - Army Green Hat - M252D9850CDK24

Brunello Cucinelli

£382.00 GBP £455.00 GBP

18% Off

Reversible Leather Belt

Givenchy

Reversible Leather Belt

£451.00 GBP £553.00 GBP

16% Off

Brunello Cucinelli

Logo Cotton Baseball Cap

£382.00 GBP £455.00 GBP

14% Off

MAYFEYR - Dolce & Gabbana - Calfskin Leather Belt - BC4994A07428I399

Dolce & Gabbana

Calfskin Leather Belt

£451.00 GBP £525.00 GBP

14% Off

MAYFEYR - Dolce & Gabbana - Leather Belt - BC4993A07428I399

Dolce & Gabbana

£451.00 GBP £525.00 GBP

14% Off

MAYFEYR - Dolce & Gabbana - Leather Belt - BC4993A074280679

Dolce & Gabbana

£451.00 GBP £525.00 GBP

28% Off

MAYFEYR - Thom Browne - Rib Gloves With 4 Bar Stripe In Cashmere - MKG003A00011415

Thom Browne

Rib Gloves With 4 Bar Stripe In Cashmere

£305.00 GBP £424.00 GBP

13% Off

MAYFEYR - Moncler - Baseball Cap - K20913B000300U082999

Moncler

£309.00 GBP £355.00 GBP

12% Off

MAYFEYR - Bao Bao Issey Miyake - Homme Plisse Issey Miyake Trousers Dark Grey - HP68JF08419

Bao Bao Issey Miyake

Homme Plisse Issey Miyake Trousers Dark Grey

£324.00 GBP £370.00 GBP

39% Off

MAYFEYR - AMI - Heart Buttoned Leather Jacket - HJK243LH0059399

AMI

Heart Buttoned Leather Jacket

£887.00 GBP £1,450.00 GBP

28% Off

MAYFEYR - AMI - Surchemise Rembourr E De Coeur - HJK829PL0039185

AMI

Surchemise Rembourr E De Coeur

£413.00 GBP £571.00 GBP

16% Off

MAYFEYR - Valentino - Viva Superstar Keyring - 8Y2P0AW5PTJRFA

Valentino

Viva Superstar Keyring

£324.00 GBP £386.00 GBP

27% Off

MAYFEYR - Valentino - Viva Superstar Wallet - 8Y2P0AW3PTJRFA

Valentino

Viva Superstar Wallet

£394.00 GBP £540.00 GBP

22% Off

MAYFEYR - Valentino - Chez Bucket Hat - 8Y2HGA11UND9RA

Valentino

Chez Bucket Hat

£359.00 GBP £463.00 GBP

18% Off

MAYFEYR - Fendi - Ff Jacquard Beauty Case - 8N0216B16FF0QA1

Fendi

Ff Jacquard Beauty Case

£602.00 GBP £733.00 GBP

15% Off

MAYFEYR - Loewe - Grey Leather Card Case - C643322X520145

Loewe

Grey Leather Card Case

£340.00 GBP £400.00 GBP

11% Off

MAYFEYR - Givenchy - Keychains Black - BK60GXK21Y001

Givenchy

Keychains Black

£351.00 GBP £394.00 GBP

22% Off

MAYFEYR - Givenchy - Wallets Black - BK60GWK21Y001

Givenchy

£598.00 GBP £764.00 GBP

12% Off

MAYFEYR - Alexander Mcqueen - Low Boxer Sneakers - 866897WIAJ81550

Alexander Mcqueen

Low Boxer Sneakers

£548.00 GBP £625.00 GBP

14% Off

MAYFEYR - Alexander Mcqueen - Pearl Skull Necklace - 854564J161B1026

Alexander Mcqueen

Pearl Skull Necklace

£444.00 GBP £517.00 GBP

12% Off

MAYFEYR - Fendi - 1925 Cuoio Romano Leather Belt - 7C0566B134F0QA1

Fendi

1925 Cuoio Romano Leather Belt

£455.00 GBP £517.00 GBP

12% Off

MAYFEYR - Ferragamo - Leather Wallet - 796683008

Ferragamo

£401.00 GBP £455.00 GBP

14% Off

MAYFEYR - Ferragamo - Scarfs Navy - 520186795491001

Ferragamo

£305.00 GBP £355.00 GBP

13% Off

MAYFEYR - Ferragamo - Bifold Wallet - 795910002

Ferragamo

£417.00 GBP £478.00 GBP

18% Off

MAYFEYR - Balenciaga - Mirrored Ski Mask Sunglasses - 794371T00034830

Balenciaga

Mirrored Ski Mask Sunglasses

£625.00 GBP £763.00 GBP

18% Off

MAYFEYR - Balenciaga - Mirrored Ski Mask Sunglasses - 794371T00031000

Balenciaga

Mirrored Ski Mask Sunglasses

£625.00 GBP £762.00 GBP

10% Off

MAYFEYR - Ferragamo - Reversible Leather Gancini Belt - 794043058

Ferragamo

Reversible Leather Gancini Belt

£471.00 GBP £525.00 GBP

10% Off

MAYFEYR - Ferragamo - Reversible Adjustable Gancini Belt - 794013080

Ferragamo

Reversible Adjustable Gancini Belt

£471.00 GBP £525.00 GBP

10% Off

MAYFEYR - Ferragamo - Reversible Leather Belt - 793848001

Ferragamo

Reversible Leather Belt

£471.00 GBP £525.00 GBP

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