In Soft Focus : Relaxed fits, Luxury Feels

In Soft Focus: Relaxed Fits, Luxury Feels

Off-duty, but never off-style. In Soft Focus is a curated collection of men’s luxury staples that blend laid-back silhouettes with elevated design. Crafted for comfort without compromising on style, this edit reimagines casual dressing through a lens of quiet sophistication.

Explore oversized hoodies, clean-cut sweatshirts, soft tailoring, and flattering joggers—each piece designed with relaxed structure and effortless versatility. Layering staples like minimalist knits and refined tees make it easy to build an understated, everyday uniform.

Complete the look with easy slides, streamlined sneakers, slouchy bags, and tonal accessories that tie it all together. It’s the definition of low-key luxury—comfortable, confident, and always considered.

Shop In Soft Focus today and step into the soft side of menswear. Exclusively at MAYFEYR.

19% Off

MAYFEYR - Casablanca - Shirts - MPF26SH00602

Casablanca

£660.00 GBP £810.00 GBP

24% Off

Trousers

Thom Browne

£687.00 GBP £810.00 GBP

11% Off

MAYFEYR - Mm6 Maison Margiela - Navy Blue Cotton Hoodie - SH0GU0048M25025524

MM6 Maison Margiela

Navy Blue Cotton Hoodie

£413.00 GBP £463.00 GBP

13% Off

MAYFEYR - Golden Goose - Belts - GMA00851A00090083398

£297.00 GBP £340.00 GBP

14% Off

T-Shirts And Polos

Balenciaga

T-Shirts And Polos

£552.00 GBP £641.00 GBP

13% Off

MAYFEYR - Golden Goose - Belts - GMA00851A00089983397

£309.00 GBP £355.00 GBP

15% Off

MAYFEYR - Prada - Sky Blue Cotton T-Shirt - UJN21AOOO6341F0012

Prada

Sky Blue Cotton T-Shirt

£579.00 GBP £679.00 GBP

16% Off

Prada

Boxy Cotton Crew-Neck T-Shirt With Triangle Logo

£768.00 GBP £911.00 GBP

24% Off

MAYFEYR - Unknown - Coats Beige - 8128028A3743

Burberry

£864.00 GBP £1,011.00 GBP

18% Off

MAYFEYR - Amiri - Mx1 Distressed Flannel-Patched Jeans In Medium Indigo - AMBMJE1152DE497

Amiri

Mx1 Distressed Flannel-Patched Jeans In Medium Indigo

£668.00 GBP £810.00 GBP

12% Off

Coats

MM6 Maison Margiela

£949.00 GBP £1,011.00 GBP

15% Off

MAYFEYR - Tom Ford - Wallets - YM228LCL081GNAA

Tom Ford

Logo-Plaque Bi-Fold Wallet

£367.00 GBP £432.00 GBP

18% Off

MAYFEYR - Brunello Cucinelli - Traditional-Fit Five-Pocket Jeans In Light Blue Denim - M0Z37D3210DEC1470

Brunello Cucinelli

Traditional-Fit Five-Pocket Jeans In Light Blue Denim

£548.00 GBP £672.00 GBP

11% Off

MM6 Maison Margiela

Grey Wool Sweater With Numeric Logo

£413.00 GBP £463.00 GBP

13% Off

MAYFEYR - Casablanca - Trousers - MPF26TR46201

Casablanca

£479.00 GBP £548.00 GBP

19% Off

MAYFEYR - Valentino - Antibes Backpack In Suede - 9Y2B0T63PDT

Valentino

Antibes One Size Calf Suede Backpack - Ebony Brown

£2,021.00 GBP £2,492.00 GBP

24% Off

MAYFEYR - Brunello Cucinelli - Navy Blue Cashmere Crewneck Sweater With Contrast Trim - M2200100WSCW425

Brunello Cucinelli

Navy Blue Cashmere Crewneck Sweater With Contrast Trim

£868.00 GBP £1,142.00 GBP

23% Off

MAYFEYR - Prada - Blue Wool Sweater With Re-Nylon Pocket - UMB049WMO1W4XF0008

Prada

Blue Wool Sweater With Re-Nylon Pocket

£1,080.00 GBP £1,397.00 GBP

22% Off

MAYFEYR - Prada - Striped Cotton Piqué Polo Shirt In Desert And Royal - UJL40DOOO19SJF05HE

Prada

Striped Cotton Piqué Polo Shirt In Desert And Royal

£972.00 GBP £1,242.00 GBP

15% Off

MAYFEYR - Prada - Brown Lace-Up Shoes In Aged Leather - 2EF056X0013ZQEF0324

Prada

Brown Lace-Up Shoes In Aged Leather

£1,142.00 GBP £1,350.00 GBP

25% Off

MAYFEYR - Unknown - Coats Navy - GMP02792P00266551141

£1,134.00 GBP £1,520.00 GBP

16% Off

MAYFEYR - Unknown - Coats Black - L2S154100110S0A23V0029

£702.00 GBP £834.00 GBP

16% Off

MAYFEYR - Unknown - Coats Navy - L2S154100110S0A23V0020

£702.00 GBP £834.00 GBP

29% Off

MAYFEYR - Jil Sander - Messenger Bag - J26WG0071P9176001

Jil Sander

Triangle Calfskin Crossbody - Black

£787.00 GBP £1,103.00 GBP

15% Off

Belts

Tod's

£355.00 GBP £417.00 GBP

27% Off

MAYFEYR - Etro - Jackets - MRBA011599SASZ5X0865

Etro

£810.00 GBP £1,103.00 GBP

26% Off

Sweaters

Thom Browne

£675.00 GBP £911.00 GBP

12% Off

MAYFEYR - Etro - Shirts - MRIC007699IA41AX0883

Etro

£402.00 GBP £456.00 GBP

13% Off

Sweaters

Etro

£888.00 GBP £1,019.00 GBP

24% Off

MAYFEYR - Etro - Sweaters - MRKF0096AK17LS9820

Etro

£695.00 GBP £918.00 GBP

24% Off

MAYFEYR - Etro - Coats - MRAA00269999TQB12S9865

Etro

£1,408.00 GBP £1,844.00 GBP

29% Off

MAYFEYR - Thom Browne - Jackets - MOD093XF1090415

Thom Browne

£2,044.00 GBP £2,885.00 GBP

27% Off

MAYFEYR - Etro - Jackets - MRCB001699SAB15X0883

Etro

£941.00 GBP £1,289.00 GBP

22% Off

MAYFEYR - Prada - Re-Nylon Bag - 2VH170VXOO2DMHF0002

Prada

Re-Nylon Saffiano Leather Shoulder Bag - Black

£1,505.00 GBP £1,921.00 GBP

13% Off

MAYFEYR - Jacob Cohen - Jeans Ink - JUMQE007030S3623R2100D

Jacob Cohen

£321.00 GBP £371.00 GBP

13% Off

MAYFEYR - Jacob Cohen - Jeans Navy - JUMQE004054S3653TRY30

Jacob Cohen

£321.00 GBP £371.00 GBP

33% Off

MAYFEYR - Valentino - Jackets Black - VCIO01BL10NO

Valentino

£1,235.00 GBP £1,839.00 GBP

32% Off

MAYFEYR - Valentino - Shirts Light Blue - VABB84BH20DX

Valentino

Shirts Light Blue

£621.00 GBP £916.00 GBP

13% Off

MAYFEYR - Jacob Cohen - Jeans Ink - JUMQE004054S3653TRY64

Jacob Cohen

£321.00 GBP £371.00 GBP

27% Off

MAYFEYR - Unknown - T-Shirts And Polos Black - H526Y22XAY1100

Loewe

T-Shirts And Polos Black

£818.00 GBP £1,126.00 GBP

15% Off

MAYFEYR - Valentino - Sneakers White - YS0N88QAP0QV

Valentino

£687.00 GBP £812.00 GBP

25% Off

Sweaters Ink

£529.00 GBP £702.00 GBP

13% Off

MAYFEYR - Jacob Cohen - Jeans Ink - JUMQE004057P3621R1100D

Jacob Cohen

£321.00 GBP £371.00 GBP

13% Off

MAYFEYR - Casablanca - Sweaters - MPF26KW72901

Casablanca

£479.00 GBP £548.00 GBP

21% Off

Jeans

Brunello Cucinelli

£756.00 GBP £880.00 GBP

21% Off

Trousers

Brunello Cucinelli

£694.00 GBP £880.00 GBP

22% Off

MAYFEYR - Sacai - Coats Black - SCM-301001

Sacai

£791.00 GBP £1,011.00 GBP

4% Off

Sneakers

Brunello Cucinelli

£984.00 GBP £880.00 GBP

19% Off

Jeans

Brunello Cucinelli

£583.00 GBP £718.00 GBP

21% Off

Trousers

Brunello Cucinelli

£695.00 GBP £880.00 GBP

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