In Soft Focus : Relaxed fits, Luxury Feels

In Soft Focus: Relaxed Fits, Luxury Feels

Off-duty, but never off-style. In Soft Focus is a curated collection of men’s luxury staples that blend laid-back silhouettes with elevated design. Crafted for comfort without compromising on style, this edit reimagines casual dressing through a lens of quiet sophistication.

Explore oversized hoodies, clean-cut sweatshirts, soft tailoring, and flattering joggers—each piece designed with relaxed structure and effortless versatility. Layering staples like minimalist knits and refined tees make it easy to build an understated, everyday uniform.

Complete the look with easy slides, streamlined sneakers, slouchy bags, and tonal accessories that tie it all together. It’s the definition of low-key luxury—comfortable, confident, and always considered.

Shop In Soft Focus today and step into the soft side of menswear. Exclusively at MAYFEYR.

New Arrival! 26% Off

MAYFEYR - Brunello Cucinelli - Sweater In Cotton - M2900100

Brunello Cucinelli

Sweater In Cotton

HK$5,150 HK$6,920

New Arrival! 23% Off

MAYFEYR - Dolce & Gabbana - Silk Polo With Collar And Short Sleeves - GXZ02TJBSOI

Dolce & Gabbana

Silk Polo With Collar And Short Sleeves

HK$8,950 HK$11,640

New Arrival! 19% Off

MAYFEYR - Dolce & Gabbana - Short-Sleeve Shirt With Chest Pocket - G50E3TFU5YP

Dolce & Gabbana

Short-Sleeve Shirt With Chest Pocket

HK$5,550 HK$6,850

New Arrival! 17% Off

MAYFEYR - Prada - Patterned Bowling Shirt - UCS414SUMO19GW

Prada

Patterned Bowling Shirt

HK$9,250 HK$11,210

New Arrival! 16% Off

MAYFEYR - Thom Browne - V-Neck Cardigan - MKC635AY3065

Thom Browne

V-Neck Cardigan

HK$10,730 HK$12,840

New Arrival! 26% Off

MAYFEYR - Dolce & Gabbana - Striped Peak-Lapel Blazer - G2TV4TFR226

Dolce & Gabbana

Striped Peak-Lapel Blazer

HK$18,810 HK$25,440

New Arrival! 23% Off

MAYFEYR - Brunello Cucinelli - Turtleneck Sweater - M2200103

Brunello Cucinelli

Turtleneck Sweater

HK$9,600 HK$12,500

New Arrival! 15% Off

MAYFEYR - Fendi - Tailored Pants - FB1108AYU7

Fendi

HK$6,000 HK$7,070

New Arrival! 14% Off

MAYFEYR - herno - Oversize Bowling Shirt - CM00014UL12847

herno

Oversize Bowling Shirt

HK$3,510 HK$4,090

New Arrival! 23% Off

MAYFEYR - Brunello Cucinelli - Silk And Cotton Jersey Shirt With Spread Collar - MD8216686

Brunello Cucinelli

Silk And Cotton Jersey Shirt With Spread Collar

HK$5,800 HK$7,520

New Arrival! 21% Off

MAYFEYR - Brunello Cucinelli - Polo Shirt - M2400295

Brunello Cucinelli

HK$9,200 HK$11,640

New Arrival! 21% Off

MAYFEYR - Dolce & Gabbana - Cotton Gabardine Pants - GP1B9TFU60K

Dolce & Gabbana

Cotton Gabardine Pants

HK$5,400 HK$6,870

New Arrival! 17% Off

MAYFEYR - Prada - Striped Re-Nylon Shirt - SC855SOOO189H

Prada

Striped Re-Nylon Shirt

HK$9,250 HK$11,210

New Arrival! 11% Off

MAYFEYR - Dolce & Gabbana - Cotton T-Shirt With Patch - G8PV1ZG7P3N

Dolce & Gabbana

Cotton T-Shirt With Patch

HK$3,450 HK$3,880

New Arrival! 16% Off

MAYFEYR - Prada - Cotton Shorts - UP0424SOOO1XV2

Prada

HK$6,550 HK$7,760

New Arrival! 20% Off

MAYFEYR - Dolce & Gabbana - Wool Jogging Pants - GP1A3THU2BN

Dolce & Gabbana

Wool Jogging Pants

HK$6,150 HK$7,710

New Arrival! 31% Off

MAYFEYR - Brunello Cucinelli - Wool Houndstooth Jacket - MD4677BTC

Brunello Cucinelli

Wool Houndstooth Jacket

HK$21,000 HK$30,610

New Arrival! 31% Off

MAYFEYR - Brunello Cucinelli - Double-Breasted Tailored Jacket - MZ4087BPD

Brunello Cucinelli

Double-Breasted Tailored Jacket

HK$21,040 HK$30,280

New Arrival! 15% Off

MAYFEYR - Gucci - Striped Cotton Poplin Shirt - 852714ZAUBA

Gucci

Striped Cotton Poplin Shirt

HK$6,500 HK$7,630

New Arrival! 22% Off

MAYFEYR - Thom Browne - Polo With Iconic Bands - MJP110P00050

Thom Browne

Polo With Iconic Bands

HK$3,700 HK$4,750

New Arrival! 19% Off

MAYFEYR - Fendi - Relaxed Jeans - FLP345AYUC

Fendi

HK$7,660 HK$9,480

New Arrival! 26% Off

MAYFEYR - Valentino - Cardigan With Le Chat De La Maison Jacquard Motif - 8V3KA06CBBK

Valentino

Cardigan With Le Chat De La Maison Jacquard Motif

HK$24,880 HK$33,630

New Arrival! 18% Off

MAYFEYR - Thom Browne - Short Sleeve Cotton T-Shirt - MJS056A00050

Thom Browne

Short Sleeve Cotton T-Shirt

HK$3,099 HK$3,790

New Arrival! 12% Off

MAYFEYR - Saint Laurent - Smooth Leather And Suede Bump Sneakers - 862577AAGB7

Smooth Leather And Suede Bump Sneakers

HK$6,760 HK$7,670

New Arrival! 16% Off

MAYFEYR - Casablanca - Tennis Bouclé Shorts - MSP26KW121601

Casablanca

Tennis Bouclé Shorts

HK$3,250 HK$3,880

New Arrival! 16% Off

MAYFEYR - Prada - Cotton T-Shirt - UJN986SOOO187B

Prada

HK$6,550 HK$7,760

New Arrival! 23% Off

MAYFEYR - Brunello Cucinelli - Virgin Wool Sweater - M2400100

Brunello Cucinelli

Virgin Wool Sweater

HK$7,190 HK$8,620

New Arrival! 24% Off

MAYFEYR - Brunello Cucinelli - V-Neck Button Cardigan - MTF710006

Brunello Cucinelli

V-Neck Button Cardigan

HK$21,020 HK$27,590

New Arrival! 16% Off

MAYFEYR - Brunello Cucinelli - Suede Sneakers - MZUCAHN345

Brunello Cucinelli

HK$6,550 HK$7,760

New Arrival! 17% Off

MAYFEYR - Prada - Nylon Jacket - SGD087SOOO1WQ9

Prada

HK$14,380 HK$17,240

New Arrival! 12% Off

MAYFEYR - Versace - Leather Loafers With Medusa Accessory - 10233191A17291

Versace

Leather Loafers With Medusa Accessory

HK$6,760 HK$7,670

New Arrival! 20% Off

MAYFEYR - Herno - Technical Shirt - GI000646U12865

Herno

Technical Shirt

HK$4,010 HK$5,040

New Arrival! 11% Off

MAYFEYR - Ferragamo - Sneakers - 780843

Ferragamo

HK$5,500 HK$6,192

New Arrival! 22% Off

MAYFEYR - Brunello Cucinelli - Wool Turtleneck Sweater - M2400103

Brunello Cucinelli

Wool Turtleneck Sweater

HK$8,100 HK$10,340

New Arrival! 17% Off

MAYFEYR - Brunello Cucinelli - Easy Fit Linen Shirt - MF6300648

Brunello Cucinelli

Easy Fit Linen Shirt

HK$6,790 HK$8,190

New Arrival! 19% Off

MAYFEYR - Saint Laurent - Denim Trucker Jacket - 859157Y11CA

Denim Trucker Jacket

HK$10,170 HK$12,500

New Arrival! 25% Off

MAYFEYR - Thom Browne - Cotton Shirt - MWL416AF1155

Thom Browne

HK$5,700 HK$7,580

New Arrival! 22% Off

MAYFEYR - Valentino - Virgin Wool Pants - 8V3RBN85AK8

Valentino

Virgin Wool Pants

HK$8,100 HK$10,380

New Arrival! 24% Off

MAYFEYR - Brunello Cucinelli - Cashmere Turtleneck Sweater - M22700514

Brunello Cucinelli

Cashmere Turtleneck Sweater

HK$18,100 HK$23,710

New Arrival! 31% Off

MAYFEYR - Brunello Cucinelli - Deconstructed Jacket In Flame-Textured Wool, Silk, And Linen - MZ4047BTD2

Brunello Cucinelli

Deconstructed Jacket In Flame-Textured Wool, Silk, And Linen

HK$23,370 HK$33,740

New Arrival! 27% Off

MAYFEYR - Brunello Cucinelli - Cotton Zip-Up Hoodie - MW8639069G

Brunello Cucinelli

Cotton Zip-Up Hoodie

HK$6,950 HK$9,480

New Arrival! 24% Off

MAYFEYR - Balenciaga - Embroidered Poplin Oversized Shirt - 857814TTM34

Balenciaga

Embroidered Poplin Oversized Shirt

HK$6,450 HK$8,540

New Arrival! 23% Off

MAYFEYR - Saint Laurent - Pleated Belt Shorts - 860929Y7I14

Pleated Belt Shorts

HK$7,650 HK$9,910

New Arrival! 19% Off

MAYFEYR - Brunello Cucinelli - Cotton T-Shirt - M0B137427

Brunello Cucinelli

HK$3,300 HK$4,060

New Arrival! 20% Off

MAYFEYR - Saint Laurent - Cotton Denim Jeans With Stonewashed Finish - 795478Y35AQ

Cotton Denim Jeans With Stonewashed Finish

HK$6,150 HK$7,670

New Arrival! 22% Off

MAYFEYR - Brunello Cucinelli - Polo With Crest - MW8641330F

Brunello Cucinelli

Polo With Crest

HK$4,550 HK$5,860

New Arrival! 16% Off

MAYFEYR - Brunello Cucinelli - Virgin Wool Shirt - MY6660721

Brunello Cucinelli

Virgin Wool Shirt

HK$10,500 HK$12,500

New Arrival! 15% Off

MAYFEYR - Thom Browne - 4-Bar Sweater - MKA580AY3065

Thom Browne

HK$8,710 HK$10,260

New Arrival! 20% Off

MAYFEYR - Herno - Double Light Stretch Wooly Jacket - GI000632U12861S

Herno

Double Light Stretch Wooly Jacket

HK$7,550 HK$9,440

New Arrival! 14% Off

Dsquared2

Cotton Crewneck Sweatshirt With Logo

HK$2,600 HK$3,010

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