In Soft Focus : Relaxed fits, Luxury Feels

In Soft Focus: Relaxed Fits, Luxury Feels

Off-duty, but never off-style. In Soft Focus is a curated collection of men’s luxury staples that blend laid-back silhouettes with elevated design. Crafted for comfort without compromising on style, this edit reimagines casual dressing through a lens of quiet sophistication.

Explore oversized hoodies, clean-cut sweatshirts, soft tailoring, and flattering joggers—each piece designed with relaxed structure and effortless versatility. Layering staples like minimalist knits and refined tees make it easy to build an understated, everyday uniform.

Complete the look with easy slides, streamlined sneakers, slouchy bags, and tonal accessories that tie it all together. It’s the definition of low-key luxury—comfortable, confident, and always considered.

Shop In Soft Focus today and step into the soft side of menswear. Exclusively at MAYFEYR.

16% Off

MAYFEYR - Gucci - Gg Jacquard Scarf - 8362644G3861066

Gucci

Gg Jacquard Scarf

1,905.00 ILS 2,258.00 ILS

22% Off

MAYFEYR - CANALI - Bomber Jacket - O70522LE00325701

CANALI

10,715.00 ILS 13,672.00 ILS

21% Off

MAYFEYR - Dolce & Gabbana - Calfskin Crossbody Minibag - BM2766A037080999

Dolce & Gabbana

Calfskin Crossbody Minibag

6,264.00 ILS 7,886.00 ILS

16% Off

MAYFEYR - Prada - Black Saffiano Beauty Case - 2NE0672DMHF0002

Prada

Black Saffiano Beauty Case

3,177.00 ILS 3,784.00 ILS

19% Off

MAYFEYR - Burberry - Wool Cashmere Pea Coat - 8133030A1222

Burberry

Wool Cashmere Pea Coat

12,652.00 ILS 15,707.00 ILS

15% Off

MAYFEYR - C.P. Company - Dark Grey Cargo Trousers - 21CMPA116A110324G985

Dark Grey Cargo Trousers

1,492.00 ILS 1,749.00 ILS

14% Off

MAYFEYR - Burberry - Eddie Piquet Polo Shirt - 8126937A1464

Burberry

Eddie Piquet Polo Shirt

1,778.00 ILS 2,067.00 ILS

19% Off

MAYFEYR - Vivienne Westwood - Mark Long Sleeve Polo - 2701003NY005EN401

Vivienne Westwood

Mark Long Sleeve Polo

1,619.00 ILS 2,004.00 ILS

15% Off

MAYFEYR - FEAR OF GOD ESSENTIAL - Training 90S Sweatshirt - 192SP264462FFADEDDUNE

FEAR OF GOD ESSENTIAL

Training 90S Sweatshirt

1,129.00 ILS 1,336.00 ILS

15% Off

MAYFEYR - FEAR OF GOD ESSENTIAL - Training 90S Sweatshirt - 192SP264461FFADEDBLACK

FEAR OF GOD ESSENTIAL

Training 90S Sweatshirt

1,129.00 ILS 1,336.00 ILS

17% Off

MAYFEYR - FEAR OF GOD ESSENTIAL - Essentials Sweaters - 192SP266703FFADEDCOASTAL

FEAR OF GOD ESSENTIAL

Essentials Sweaters

1,142.00 ILS 1,368.00 ILS

11% Off

MAYFEYR - Balenciaga - Triple S 2 Sneakers - 865849WTR2G4491

Balenciaga

Triple S 2 Sneakers

4,420.00 ILS 4,961.00 ILS

17% Off

MAYFEYR - Burberry - Printed E Canvas Reversibile Belt - 8092046A2021

Burberry

Printed E Canvas Reversibile Belt

2,067.00 ILS 2,481.00 ILS

19% Off

MAYFEYR - Dries Van Noten - Long Sleeve T Shirt - 2620211644605358

Dries Van Noten

Long Sleeve T Shirt

1,746.00 ILS 2,163.00 ILS

18% Off

MAYFEYR - Prada - Black Nylon And Leather Prax 2 0 Sneakers - 2EE443FG0003LF5F0002

Prada

Black Nylon And Leather Prax 2 0 Sneakers

4,131.00 ILS 5,056.00 ILS

19% Off

MAYFEYR - Prada - Black Leather Loafers - 2DB239FX000055F0002

Prada

Black Leather Loafers

4,643.00 ILS 5,755.00 ILS

23% Off

MAYFEYR - Burberry - Check Crew Neck Sweater - 8132517

Burberry

Check Crew Neck Sweater

4,197.00 ILS 5,437.00 ILS

22% Off

MAYFEYR - Burberry - Robert Casual Shirt - 8132209

Burberry

Robert Casual Shirt

2,671.00 ILS 3,403.00 ILS

13% Off

MAYFEYR - Manifattura Ceccarelli - Goose Down Vest - 7922DWORANGE

Manifattura Ceccarelli

Goose Down Vest

3,177.00 ILS 3,657.00 ILS

12% Off

MAYFEYR - Polo Ralph Lauren - New York Yankees Button Down Polo Shirt - 710B27175001MOSSAGATE

Polo Ralph Lauren

New York Yankees Button Down Polo Shirt

1,651.00 ILS 1,876.00 ILS

13% Off

MAYFEYR - Manifattura Ceccarelli - Goose Down Vest - 7922DWCOBALT

Manifattura Ceccarelli

Goose Down Vest

3,177.00 ILS 3,657.00 ILS

12% Off

MAYFEYR - Polo Ralph Lauren - Gorham Short Down Jacket - 710968281500NUTMEGBROWNGLOSSY

Polo Ralph Lauren

Gorham Short Down Jacket

2,859.00 ILS 3,244.00 ILS

18% Off

MAYFEYR - Polo Ralph Lauren - Cooperstown Bomber Jacket - 710953996001HUNTERNAVY

Polo Ralph Lauren

Cooperstown Bomber Jacket

4,449.00 ILS 5,437.00 ILS

11% Off

MAYFEYR - Manifattura Ceccarelli - Cruiser Short Coat - 7079QRROBBIA

Manifattura Ceccarelli

Cruiser Short Coat

2,859.00 ILS 3,212.00 ILS

11% Off

MAYFEYR - Manifattura Ceccarelli - Cruiser Short Coat - 7079QRNAVY

Manifattura Ceccarelli

Cruiser Short Coat

2,859.00 ILS 3,212.00 ILS

12% Off

MAYFEYR - Manifattura Ceccarelli - Blazer Coat Padded Jacket - 7066WXORANGE

Manifattura Ceccarelli

Blazer Coat Padded Jacket

2,922.00 ILS 3,307.00 ILS

12% Off

MAYFEYR - Manifattura Ceccarelli - Blazer Coat Padded Jacket - 7066WXNAVY

Manifattura Ceccarelli

Blazer Coat Padded Jacket

2,922.00 ILS 3,307.00 ILS

12% Off

MAYFEYR - Manifattura Ceccarelli - Blazer Coat Padded Jacket - 7066WXMIDBLUE

Manifattura Ceccarelli

Blazer Coat Padded Jacket

2,922.00 ILS 3,307.00 ILS

12% Off

MAYFEYR - Manifattura Ceccarelli - Blazer Coat Padded Jacket - 7066WXDARKTAN

Manifattura Ceccarelli

Blazer Coat Padded Jacket

2,922.00 ILS 3,307.00 ILS

16% Off

MAYFEYR - Levi's - 501 1955 Straight Leg Jeans - 501550080

Levi's

501 1955 Straight Leg Jeans

1,492.00 ILS 1,781.00 ILS

17% Off

MAYFEYR - Levi's - 501 Vintage Clothing 1954 Straight Leg Jeans - 501540110

Levi's

501 Vintage Clothing 1954 Straight Leg Jeans

1,460.00 ILS 1,749.00 ILS

17% Off

MAYFEYR - Levi's - Vintage Clothing 1947 501 Straight Leg Jeans - 475010224

Levi's

Vintage Clothing 1947 501 Straight Leg Jeans

1,460.00 ILS 1,749.00 ILS

13% Off

MAYFEYR - Beams Plus - Mil Parachute Pants - 3824041479128

Beams Plus

Mil Parachute Pants

1,301.00 ILS 1,495.00 ILS

11% Off

MAYFEYR - Beams Plus - Digger Denim Jacket - 3818091979120

Beams Plus

Digger Denim Jacket

1,905.00 ILS 2,131.00 ILS

13% Off

MAYFEYR - Beams Plus - Open Bd Nylon Airy Plaid Casual Shirt - 3811192413970

Beams Plus

Open Bd Nylon Airy Plaid Casual Shirt

1,301.00 ILS 1,495.00 ILS

13% Off

MAYFEYR - Beams Plus - Open Bd Nylon Airy Plaid Casual Shirt - 3811192413960

Beams Plus

Open Bd Nylon Airy Plaid Casual Shirt

1,301.00 ILS 1,495.00 ILS

13% Off

MAYFEYR - Beams Plus - Open Bd Nylon Airy Plaid Casual Shirt - 3811192413930

Beams Plus

Open Bd Nylon Airy Plaid Casual Shirt

1,301.00 ILS 1,495.00 ILS

13% Off

MAYFEYR - Beams Plus - Open Bd Nylon Airy Plaid Casual Shirt - 3811192413945

Beams Plus

Open Bd Nylon Airy Plaid Casual Shirt

1,301.00 ILS 1,495.00 ILS

13% Off

MAYFEYR - Beams Plus - Polo Shirt With Wasabi Yarn Buttons - 3802003915679

Beams Plus

Polo Shirt With Wasabi Yarn Buttons

1,301.00 ILS 1,495.00 ILS

13% Off

MAYFEYR - Beams Plus - Polo Shirt With Washi Yarn Buttons - 3802003915605

Beams Plus

Polo Shirt With Washi Yarn Buttons

1,301.00 ILS 1,495.00 ILS

13% Off

MAYFEYR - Levi's - 501 1933 Straight Leg Jeans - 335010052

Levi's

501 1933 Straight Leg Jeans

1,415.00 ILS 1,622.00 ILS

12% Off

MAYFEYR - A.Presse - Engineer Denim Jacket - 26SAP0145BLACK

A.Presse

Engineer Denim Jacket

4,611.00 ILS 5,215.00 ILS

15% Off

MAYFEYR - A.Presse - Vintage Western Casual Shirt - 26AAP0219INDIGO

A.Presse

Vintage Western Casual Shirt

2,795.00 ILS 3,275.00 ILS

17% Off

MAYFEYR - C.P. Company - T Flatt Cargo Pants - 21CMPA188A110475G999

T Flatt Cargo Pants

1,555.00 ILS 1,876.00 ILS

12% Off

MAYFEYR - C.P. Company - Chrome R Cargo Pants - 21CMPA109A005904G999

Chrome R Cargo Pants

1,396.00 ILS 1,590.00 ILS

15% Off

MAYFEYR - C.P. Company - Lens Zip Up Sweater - 21CMKN300A006170A592

Lens Zip Up Sweater

1,587.00 ILS 1,876.00 ILS

20% Off

MAYFEYR - Saxone of Scotland - Arran Loafers - 140774FULLGRAINBROWN

Saxone of Scotland

1,555.00 ILS 1,940.00 ILS

20% Off

MAYFEYR - Saxone of Scotland - Arran Loafers - 140740REDWOOD

Saxone of Scotland

1,555.00 ILS 1,940.00 ILS

20% Off

MAYFEYR - Saxone of Scotland - Arran Loafers - 140723DARKWALNUT

Saxone of Scotland

1,555.00 ILS 1,940.00 ILS

17% Off

MAYFEYR - Saxone of Scotland - Arran Loafers - 140722BLACK

Saxone of Scotland

1,587.00 ILS 1,908.00 ILS

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