古驰效应确实非常真实,因为只有少数奢侈品牌经历过古驰这样的复兴,尤其是在手袋方面。

自上世纪50年代以来,Gucci手袋就深受名流和皇室贵族的喜爱——远早于网红文化兴起之时。十年前,Alessandro Michele的大胆革新,在当代年轻人中掀起了一股新的热潮。如今,Gucci手袋已不再仅仅是奢侈品的必需品,更是收藏家和追捧的对象,具有极强的投资吸引力。

那么,Gucci 最具传奇色彩的包包背后有哪些故事呢?

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