Street Style Fashion: 4 Ways to Master the Effortless Look

It was the late fashion photographer Bill Cunningham who made street style an important part of fashion weeks. He started photographing well-dressed show attendees on the street back in 1978, and the trend continues to live on.

While people flocked to Fashion Weeks, the streetwear movement has become a fashion fixture at these events, often even overshadowing them, like the Japanese street style fashion, for instance. And now, in the era where self-expression is at an all-time high, street style is an integral part of fashion, celebrated for its individuality, creativity, and fearless approach for mixing trends.

At the crux of it, street style is all about self-expression, Fashion Week or not. While trends may differ from country to country, like Copenhagen for their minimalist approach and New York City Street style is the complete opposite. The fashion denominator remains the same: individuality, comfortable style, and dynamic subcultures.

So, in celebration of Fashion Week month we thought to show you a practical guide on how to nail the effortlessly cool look of street style fashion.

Vintage & Designer Items

Whether it’s the vintage cardigans paired with loose trousers, or the denim-on-denim look, the first thing to focus on is the brands you’re wearing. Streetwear is all about individuality, so mixing and matching your vintage pieces with favourite designer wear is not surprising.

Of course, with the rise of indie brands like Khaite or Sacai, which offer more individuality and a breath of fresh air, it’s easier than ever to mix and match brands. But this doesn’t mean luxury houses are far behind, with Gucci and Saint Laurent still dominating trends with their bold, vibrant, and eclectic collections that cater to everyone.

Say Yes to Volume & Prints

In streetwear fashion, we always say yes to layering. Whether it’s with Balenciaga coats or Armani’s leather jacket, you can easily pair them with shirts, sweaters, or even vests (sometimes three layers, if that’s your vibe). The idea is simple: make your silhouette just as interesting as your personality.

And when we say prints, we mean cool graphic t-shirts that you can wear with baggy denims, layer it with shirts, or however you’d like. Since the Y2K fashion revival, we’ve seen these tees on countless runways, and streetwear fashion, which long has been influenced by skate and music subcultures, is all about freedom of these expressions.

Accessorize to a T

It’s no secret that accessories are an important element in street fashion. The mix of wild, eccentric, and individualistic pieces is not only about following what’s on trend, but it is to create your own distinct look. Remember that street fashion is never about blending in, but it’s about standing out from the crowd.

As seen at recent Fashion Weeks, statement designer accessories are everywhere in street fashion. From chunky gold chains to bucket hats and crossbody bags, from brands like Burberry and Prada, the key is to focus on a few standout accessories to create a well-balanced look that truly showcases your fashion DNA.

Statement Shoes

Streetwear fashion has long been synonymous with the skateboarding community thanks to its practical, comfortable yet aesthetically pleasing style. So, a striking pair of footwear is not just an accessory but a core element in streetwear fashion, much like Golden Goose’s sleek sneakers.

But what really matters is finding a pair that gels easily with your wardrobe. If you’re going for that laid-back skater vibe, style your sneakers with shorts or khakis, and tie the look together with accessories like a leather belt or a sleek watch for extra details.

Ready to create your Street Style Fashion? With MAYFEYR’s growing high-end designer collection, it’s easier than ever to add that statement touch to your unique look. Shop yours today!